Dunhill. Sunday 20th January, Paris – Paris Men’s Fashion Week.
British iconic menswear brand showcases in Paris as CEO warns of Brexit concerns.
British menswear brand dunhill showcased their latest Autumn Winter 2019 collection at Paris Men’s Fashion Week last night as CEO Andrew Maag warned that Brexit could have a major impact on the fashion industry if it limits the movement of talent.
With a front row of global stars including Oscar-tipped Rami Malek, the dunhill show was one of the hottest tickets in Paris as the 126 year old British menswear brand celebrated its latest collection.
dunhill are part of the bourgeoning menswear industry which according to Euromonitor, will be worth £380bn by 2020 (2.3% growth compared to 2.2% for womenswear). Owned by Richemont, dunhill is one of Britain’s most successful luxury menswear exports with core markets across Europe, US & Asia Pacific.
Andrew Maag, dunhill CEO credits growth to the business’ digital and mobile-first approach. With new stores set to open in the US, China and Asia Pacific in 2019, dunhill will be expanding their iconic British style to exciting new markets. However, Maag is urging leaders to reach a resolution on Brexit to ensure that we retain best talent to keep British fashion at the helm of the global market.
“In our London HQ we have over 26 nationalities working together. Movement of best talent and ability to attract best designers to London is essential if we want to compete in the global menswear market. Brexit needs to deliver this surety to the fashion industry.”