Waze Joins SmartDeviceLink Consortium to Optimize and Evolve the Driving Experience
The Free, Real-Time Traffic and Navigation App Will Soon Bring 
Drivers a Seamless In-Car Navigation Experience; Demos Provided at Mobile World Congress
[February 27, 2017]; Barcelona –  Waze, the free, real-time crowdsourced traffic and navigation app powered by the world’s largest community of 75 million monthly active drivers, today joins the SmartDeviceLink (SDL) Consortium comprised of Ford, Toyota, Mazda, Subaru, PSA and Suzuki. Waze’s upcoming in-car navigation experience will be available for demo at Mobile World Congress 2017 in the SDL booth (Hall 1, Stand 1A38).  
With the integration of SDL, Waze continues to put the driver community at the forefront focusing on optimizing and evolving the driver experience. As an innovator in the transportation industry, Waze has joined the SDL Consortium in order to better serve drivers everywhere and create an intuitive navigation experience. With SDL, Waze guidance can be presented in the in-car driver screen and new features are made available as soon as they are released in the app.
“Together, Waze and the SDL Consortium are providing the best navigation for drivers through a seamless in-car navigation experience right in your car’s console,” said Jens Baron, Waze In-Car Applications Product Lead. “Through our SDL partnerships, drivers will automatically get the most updated version of Waze, including new features and design releases, so drivers are getting the same experience as they would on their phone.”
First announced in January 2017 by Ford Motor Company and Toyota Motor Company, the SDL Consortium is a nonprofit organization working to manage an open source software platform with the goal of giving consumers more choice in how they connect and control their smartphone apps on the road. 
 “Waze is a perfect example of how SDL makes it easy for developers to bring new and exciting apps to the dashboard,” said Doug VanDagens, chairman of SmartDeviceLink Consortium. “We are excited to have Waze as part of the SDLC and look forward to working with them to move this open standard forward.”
About SmartDeviceLink Consortium
The SmartDeviceLink Consortium Inc. (SDLC) was officially established November 30, 2016. The SDLC is an open source community for the advancement of SmartDeviceLink (SDL), a standard set of protocols and messages that connect apps on a smartphone to a vehicle head unit. SDLC membership is open to OEMs, suppliers and app developers who are integrating with SDL or have plans to integrate with SDL in the future. The SDLC meets regularly to discuss the evolution of SDL and enhancements to the SDL ecosystem. Learn more at SmartDeviceLink.com. 
About Waze
Waze is the social navigation pioneer, leveraging mobile technology and a passionate global community to redefine expectations of today’s maps. Waze is home to the world’s largest network of drivers who work together daily to outsmart traffic and save time and money. The app consistently recommends the fastest routes based on real-time driving and data from millions of users. From traffic reroutes to low gas price alerts and relevant offers from favorite brands, Waze is one of the most comprehensive driving companions in the marketplace.